Instagram quotes has helped in boosting over 300 million daily active users, Instagram quotes has huge potential for marketers.
But the potential in Instagram quotes lies more in the user behaviour than the numbers.
Study shows that brands enjoy a number of distinct benefits and advantages on the network:
Instagram, brands enjoy regular engagement with 4 percent of their total followers.On networks like Facebook and Twitter, engagement is less than 0.1 percent.
70% of Instagram users report having looked up a brand on the platform (source: Iconosquare)
62% of users follow a brand on Instagram (source: Iconosquare)
Only 36 percent of marketers use Instagram quotes, compared to 93% of marketers who use Facebook.
Social media has been proven to influence purchase decisions.
If you can find the right mix of content for your Instagram quotes your audience will soak it up. They will buy from you without the need for a hard push or sales pitch. It’s the marketers dream. Across the globe, there are over 500 million Instagram users more than 300 million of whom use Instagram quotes every day. Sharing an average of 95 million photos and videos per day and Instagram quotes. Those are massive numbers. No matter who your audience is, you will be sure to reach them through Instagram.
So the question is; Where do you get started with Instagram quotes ?
What marketers are saying about Instagram quotes?
The numbers and research above all sound great, but what are marketers; the people who use Instagram quotes to drive business results actually saying about the platform?
Here is what marketers from brand like Birchbox, and Ben & Jerry’s have to say about the platform:
Mike Hayes, Digital Marketing Manager of Ben & Jerry’s: “Since its launch, Instagram has provided us with an amazing platform to connect with our fans and tell our story visually.”
Jessica Lauria, Director of Brand Communications Chobani:
“Instagram is a great platform for Chobani. It allows us to show how people actually use our product and inspires new ways to savor.”
Rachel Jo Silver, Director, Social Marketing & Content Strategy, Birchbox:“Instagram has been an incredibly effective engagement-driver among our current customers.”
The formula for Instagram quotes success
Success for businesses on Instagram quotes depend on on more than simply publishing a few nice-looking images.
You need to have these elements for an amazing Instagram quotes:
Clear vision and strategy
Consistent frequency
Familiarity with your audience
Clear visual style
When you combine together these ingredients, Instagram quotes can deliver huge results for your business.
Take The Rock , for instance. The Rock (Dwayne Johnson) has amassed a hugely engaged audience on Instagram (over 90 Million followers and 1,000,000 likes per post).
Instagram has become a key marketing channel for them, enabling them connect with potential customers due to their Instagram quotes.
How Often Should I Post on Instagram?
How repeatedly should you post Instagram quotes? Seeking advice can be overwhelming because everyone states a different best practice.
Searching online reveals varied answers.
Brian Hughes says post on Instagram once per day.
“Aim to post once per day, every day. Don’t spam your followers with more than two daily posts!”
Another writer warns, “Try not to post more than 7 posts per week on Instagram. There is an unspoken rule that you should not post multiple times per day on Instagram.”
Adobe Spark’s infographic about posting frequency claims you could publish at least one post per day. “1+ photo per day,”
The infographic commends, that regularity will depend on goals. “Certain brands, for instance, successfully share 10 Instagram quotes daily”.
One blogger suggested posting Instagram quotes “1.5 times per day” based on his finding; major brands post at that frequency. You cannot decide your strategy based on an average of what everyone else is doing. You understand where I am going with this: there is no clear answer. The core cause of this confusion is that there is no one-size-fits-all solution.
What if all of your observations contradict each other?
Creating a content strategy for Instagram quotes
Content is the heart of Instagram quotes. 95 million Instagram quotes shared daily to the platform are the reason more than 300 million people open Instagram daily. Content should be at the core of your strategy, too.
But what should you post about?
Before you get into thinking about your visual style, have a clear vision of the type of Instagram quotes you are posting. Some brands focus on their products. Nike Running often make their trainers and running equipment the focal point of their Instagram quotes.
The foundations of any strategy or Instagram quotes are built on solid content pillars or themes. Every business, no matter its size, or location has a wealth of potentially brilliant Instagram quotes to share on Instagram. Whether they are stories from your employees, culture-focused content, or product-led demos, there is a whole host of worthy subjects for your Instagram quotes.
Some example content pillars include (but aren’t limited to):
Behind the scenes content
User generated content
Product demos / showcase
Educational (e.g. the best social media tips)
Culture focused (showing the human side of your company)
Fun / light-hearted
Customer stories
Get to know the team
Team member takeovers
What I love to do when it comes to defining themes is to open up a notepad and throw around some ideas. Starting with some key company values, I then scribble down everything that comes to mind. From these notes, you can then start to formulate ideas for your key content pillars.
For example at Buffer, here are the themes we work with:
User generated content
Digital nomad lifestyle
Productivity and motivation
How to find your best frequency and timing for Instagram quotes
There is a lot to be said for consistency on social media. Consistency and publishing frequency enables your audience learn when to expect new Instagram quotes from you. Furthermore, keeping a steady schedule makes sure you maximize engagement without hitting lulls or stretches without updates your Instagram quotes. A research by Union Metrics found that brands post Instagram quotes daily. In fact the average was 1.5 posts daily. The study also found that there was no connection between increased frequency and lower engagement, meaning brands that posted more than twice per day. Our top advice here is to aim to post Instagram quotes at least once per day on Instagram. Also experiment with additional posts to find what works best for you.
What time should you post Instagram quotes?
With Instagram’s recent change to an algorithmic timeline. Timing is now one of many elements considered by the algorithm when it decides what content to show you. It’s important to post Instagram quotes at the times when your content is likely to pick up the most engagement. Our hunch here is Instagram’s algorithm may determine these Instagram quotes should appear near the top of your follower’s feeds. CoSchedule gathered research from 16 social media studies to come up with these top practices for posting Instagram quotes:
Mondays and Thursdays drive the most engagement
The time of day with the most engagement is 8:00 to 9:00 a.m. Eastern
It could be best to treat these top practices as guidelines and times to test out.
Since the best time to post Instagram quotes can rely on a bunch of factors and vary from profile to profile. For instance, we have found that our best time to post Instagram quotes is around 11:00 a.m. Pacific. Strategic frequency is a mix of two factors: what is best for your audience and what you can consistently maintain. If seven posts per week is the best for your audience engagement, but you struggle to post Instagram quotes that often, one of two things can happen. In the first situation, you try hard for a week, posting Instagram quotes daily, and drop off for a week. In the second scenario, you post Instagram quotes twice per week, which is the highest frequency you can maintain sustainably weekly. The latter is more consistent for followers and may be the better choice.
Strategy is not just plugging best practices and data into a template and carrying it out. Strategy depends on what your business can withstand. The extra 10% engagement may not be worth hiring another employee. On the other hand, it could be worth it if the 10% financial gain outweighs the cost of an additional employee.
Jeff Bercovici has observed, “Accounts that abruptly decrease their post frequency lose followers quickly.”
Consistency is more vital than frequency; your followers need to know what to expect. For those of you who blog, this may sound familiar. Some bloggers post once per day, others once per week. Many bloggers try to be consistent to gather a loyal following with heir Instagram quotes.
How to ensure consistent posting on Instagram;
Once you have determined your content themes and the frequency at which you’d like to post your Instagram quotes. One of the best ways to ensure you stick to your strategy is to create a content calendar that tracks which Instagram quotes will be shared and when.
Above is a chart on an individuals’ post , you can see for yourself.
Where to find quotes?
There are so many sites to find amazing quotes such as;
How Instagram quotes help your business grows;
Internet users spend more time on Instagram than on any other network besides Facebook
It’s still early enough to establish a presence and dominate your niche
Instagram gives you the unique ability to augment your brand with visual content.
Instagram drives sales with high average orders
Visual content in social media continues to dominate in terms of engagement
The people loves positive Instagram quotes that will intrigue them.
How to find good pictures;
There are various interesting sites to find good pictures to go with your Instagram quotes such as;
Summary on Instagram quotes
Instagram quotes play a very important role when it comes to improving your business.
Intagram quotes are strategies to boost sales and make profits in your business.
Wiki Opinion on Instagram quotes is;
Users can upload photographs and short videos, follow other users’ feeds
Instagram was the runner-up for “Best Mobile App” at the 2010 TechCrunch Crunchies in January 2011
In April 2012, Instagram was sold to Facebook for $1 billion in cash and stock, along with 13 employees
Conclusion on Instagram quotes for your business.
Instagram offers a unique opportunity to businesses looking to reach their target market with engaging visual content. More than ever before, social media users want to see brands posting visual content and also Instagram quotes. Visual content and Instagram quotes are currently the most important approach businesses use for optimizing their social media content. To keep your Instagram followers engaged, post images like infographics, image quotes, graphic coupons and behind-the-scenes images. For videos, try posting short tutorials or behind-the-scenes clips to elicit views and engagement. If your Instagram quotes is in connection with your business then the sky will always be your limit.
Give your audience intriguing Instagram quotes that will convince them on your product or sales.
Visual content gives you the unique opportunity to decide what Instagram quotes are best to use. A huge advantage to sharing images on Instagram is the wide range of filters; using filters you can give a different look. Businesses that get on board now will be able to establish their audience before the competition becomes too fierce. Only 9% of US small businesses are using Instagram quotes, this provides opportunity for those start building their audience now. Small business use of the platform has grown consistently between 2012 and today and shows no signs of slowing down. Compelling visuals may be what Instagram is all about, but effective Instagram quotes will push the engagement needle. Engagement needle is absolutely the main key for an effective business.
