Download the SEO’s Local Search Cheat Sheet!

Download the SEO’s Local Search Cheat Sheet!

Download the SEO’s Local Search Cheat Sheet! 1920 1280 Miriam Ellis

What a juggling feat your SEO agency pulls off every day! On your best days, you’re keeping:

  • Team members and clients
  • All the moving marketing parts

…in constant, useful motion. On your worst days, though, mistakes happen when:

  • Communication breaks down
  • Standard procedures aren’t understood company-wide
  • People feel rushed

No local SEO agency or in-house SEO wants to waste time and resources on a scenario like building a GMB listing for a business model that’s ineligible, pushing out incorrect NAP because it wasn’t vetted by the right department, or having to contact a client multiple times because the onboarding process wasn’t thorough enough to get all the information needed in a single step.

Maybe worse yet, giving the wrong advice to a client is embarrassing and undermines retention. Nobody’s perfect, and the best SEOs will drop a few balls here and there, but it helps build confidence to know you have the answers to marketing FAQs at your fingertips.

Share a sheet — save time and hassle!



Whether you’ve just made a new hire at your agency, or your team simply wants to save time by having the most common local SEO resources, FAQs, and solutions all in one spot, the SEO’s Local Search Cheat Sheet is free to download and easy to print and share. Maybe your agency is just starting to move into the local search marketing space, and this resource can be a supportive guide for the path ahead.

Tack it up in your workspace, put it on the company fridge, or include it in your training process for incoming employees. It’s amazing how a visible reminder can jog your memory and prevent avoidable mistakes, plus make work faster and easier.

Download the SEO’s Local Search Cheat Sheet

How your team will get value from this sheet

I’ve been working in the local SEO space for more than fifteen years. My head sometimes feels like an overstuffed filing cabinet of marketing protocols. I can’t remember absolutely everything, and the amount of information you have to keep track of to market your local clients is pretty staggering. From Google’s guidelines and their continuous release of new features, to general best practices for listings, websites, and reviews, to managing client to-dos, SEOs have to bring great presence of mind to every team meeting and every client consultation.

What I’ve done in this cheat sheet is create a basic aid that covers the practices and questions that land on my desk with the greatest frequency. Pin this up by your own desk as a handy reference covering:

  • Client onboarding checklist
  • Google My Business eligibility/ineligibility at a glance
  • Top Google support and reporting links
  • Website checklist
  • Reputation and review tips
  • Ranking failure troubleshooting steps
  • Key local SEO concepts, explained
  • And more!

By consolidating all of this information into a single resource, I hope you can reduce vital tasks being overlooked, mishandled, or even just taking longer than they should. Moz knows that organization is key to every agency’s success, and we hope you’ll distribute this cheat sheet widely to make local SEO work simpler and better for everyone on your team.

Download the SEO’s Local Search Cheat Sheet

Love cheat sheets? Check out our updated Web Developer’s SEO Cheat Sheet as well!

* Checkbox GDPR is required

*

I agree

Will you like to book a consultation today?

We promise you’ll be glad to have us as the only premium website developer you’ve ever had!

Will you like to book a consultation today?

We promise you’ll be glad to have us as the only premium website developer you’ve ever had!

Bear Design - WordPress Development

Bear Design provides website development and design, creating content uploaded websites and improving web page placements and web traffic. Bear Design websites are unique, easy to use and responsive. Site owners can easily edit the content, or can trust the Bear Design & Communications to keep them up to date and supply quality content regularly.


GET IN TOUCH
160 City Road, EC1V 2NX London, United Kingdom
Monday – Thursday: 9:00 AM – 5:00 PM
Friday: 9:00 AM – 2:00 PM

WE ARE IN LONDON

Bear Design - WordPress Development

Bear Design provides website development and design, creating content uploaded websites and improving web page placements and web traffic. Bear Design websites are unique, easy to use and responsive. Site owners can easily edit the content, or can trust the Bear Design & Communications to keep them up to date and supply quality content regularly.


WE ARE IN LONDON

GET IN TOUCH
160 City Road, EC1V 2NX London, United Kingdom
Monday – Thursday: 9:00 AM – 5:00 PM
Friday: 9:00 AM – 2:00 PM

Bear Design - WordPress Development

Bear Design provides website development and design, creating content uploaded websites and improving web page placements and web traffic. Bear Design websites are unique, easy to use and responsive. Site owners can easily edit the content, or can trust the Bear Design & Communications to keep them up to date and supply quality content regularly.


GET IN TOUCH
160 City Road, EC1V 2NX London, United Kingdom
Monday – Thursday: 9:00 AM – 5:00 PM
Friday: 9:00 AM – 2:00 PM

WE ARE IN LONDON

© Made with by Bear Design

© Made with by Bear Design

    We are Bear Design

    WE DESIGN

    YOUR WORLD

    Bear Design & Communications Ltd.

    Address : 160 City Road, EC1V 2NX London, United Kingdom
    Phone : +36 702 448 100
    Email : [email protected]

    Opening hours :
    Monday – Thursday: 9:00 AM – 5:00 PM
    Friday: 9:00 AM – 2:00 PM

    Are you sure?
    You must approve our cookie policy to use our site. I you refuse it you will redirect to the Google.
    Refuse
    Approve Cookies
    Cookie Policy
    Cookie Policy
    This Bear Design Cookie Policy (“Policy”) outlines the general policy, practices, and types of cookies that Bear Design And Communications Ltd.. (“Bear Design”, “we”, “us” or “our”) may use to improve our services and your experience when visiting our websites.Cookies are small pieces of text used to store information on web browsers. They’re used by many websites to store and receive identifiers and other information on devices, such as a handheld phone or computer. Our site and services use cookies and other similar technologies (collectively in this Policy, “cookies”), in order to provide a better service to you and to generally improve our sites and services. For example, we may use cookies to help direct you to the appropriate part of our websites, by indicating that you are a repeat visitor. We may also use information to present you with services that are matched to your preferences.Some portions of our websites are functional without cookies, and you may generally choose whether to accept cookies. Most web browsers are set to accept cookies by default, however, you may be able to delete cookies yourself through your browser’s cookie manager. To do so, please follow the instructions provided by your web browser. Please note that disabling cookies will reset your session, disable auto-login, and may adversely the availability and functionality of our websites and the services we can provide to you.As part of our services, we may also place cookies on the computers of visitors to websites protected by Bear Design. We do this in order to identify malicious visitors, reduce the chance of blocking legitimate users, and to provide customized services.Our websites use first party cookies (i.e., cookies set directly by Bear Design) as well as third party cookies, as detailed in the table below.
    Type of CookieWhy we use these cookiesWho serves them and where can you find out more information?
    Analytics and research of usersThese are used to understand, improve, and research users visiting //beardesign.me and their needs for our product offerings. For example, we may use cookies to understand what pages a user browses before submitting a sales request form. We do not share information about this analysis with any third parties.Selected third parties listed and defined as follows:
    • Google Analytics – Web traffic tracking – //www.google.com/policies/privacy/
    • Bing – Conversion tracking from Bing ads – https://advertise.bingads.microsoft.com/en-us/resources/policies/microsoft-bing-adsprivacy-policy
    • Doubleclick – Google advertising platform that analyzes browsing activity across website to establish user profile – //www.google.com/policies/technologies/ads/
    • Twitter – Analyzes browsing activity across website to establish user profile – https://support.twitter.com/articles/20170514
    • Facebook – Analyzes browsing activity across website to establish user profile – https://www.facebook.com/policies/cookies/
    A user can delete these cookies through browser settings.
    Improving Website experienceThese provide functionality to help us deliver a better user experience for our website. For example, cookies help facilitate chats with our sales representatives, allow you to search the website, and deliver the user quickly to their intended website location.1st party and selected third parties as defined below:
    • __cfduid 3rd party cookie – This cookie is strictly necessary for Cloudflare’s security features
    • __hssc Cookie for keeping track of sessions. This is used to determine if we should increment the session number and timestamps in the __hstc cookie. It contains: the domain, viewCount (increments each pageView in a session), session start timestamp. (Expires: 30 min)
    • __hssrc Whenever HubSpot changes the session cookie, this cookie is also set. We set it simply to the value “1”, and use it to determine if the user has restarted their browser. If this cookie does not exist when we manage cookies, we assume it is a new session. (Expires: None. Session cookie)
    • __hstc The main cookie for tracking visitors. It contains: the domain, utk (see below), initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session) (Expires: 2 years)
    • hsfirstvisit This cookie used to keep track of a user’s first visit. (Expires: 10 years)
    • hubspotutk This cookie is used for to keep track of a visitor’s identity. This cookie is passed to HubSpot on form submission and used when deduplicating contacts. (Expires: 10 years)
    • wordpress_ WordPress cookie for a logged in user.
    • wordpress_logged_in_ WordPress cookie for a logged in user.
    • wp-settings- WordPress also sets a few wp-settings-[UID] cookies. The number on the end is your individual user ID from the users database table. This is used to customize your view of admin interface, and possibly also the main site interface.
    • wp-settings-time- WordPress also sets a few wp-settings-{time}-[UID] cookies. The number on the end is your individual user ID from the users database table. This is used to customize your view of admin interface, and possibly also the main site interface.
    • __cfduid 3rd party cookie – This cookie is strictly necessary for Cloudflare’s security features
    A user can delete these cookies through browser settings.
    LAST UPDATE: 24.01.2018, LONDON
    Approve
    Refuse
    Cookie Policy
    This Bear Design Cookie Policy (“Policy”) outlines the general policy, practices, and types of cookies that Bear Design And Communications Ltd.. (“Bear Design”, “we”, “us” or “our”) may use to improve our services and your experience when visiting our websites.Cookies are small pieces of text used to store information on web browsers. They’re used by many websites to store and receive identifiers and other information on devices, such as a handheld phone or computer. Our site and services use cookies and other similar technologies (collectively in this Policy, “cookies”), in order to provide a better service to you and to generally improve our sites and services. For example, we may use cookies to help direct you to the appropriate part of our websites, by indicating that you are a repeat visitor. We may also use information to present you with services that are matched to your preferences.Some portions of our websites are functional without cookies, and you may generally choose whether to accept cookies. Most web browsers are set to accept cookies by default, however, you may be able to delete cookies yourself through your browser’s cookie manager. To do so, please follow the instructions provided by your web browser. Please note that disabling cookies will reset your session, disable auto-login, and may adversely the availability and functionality of our websites and the services we can provide to you.As part of our services, we may also place cookies on the computers of visitors to websites protected by Bear Design. We do this in order to identify malicious visitors, reduce the chance of blocking legitimate users, and to provide customized services.Our websites use first party cookies (i.e., cookies set directly by Bear Design) as well as third party cookies, as detailed in the table below.
    Type of CookieWhy we use these cookiesWho serves them and where can you find out more information?
    Analytics and research of usersThese are used to understand, improve, and research users visiting //beardesign.me and their needs for our product offerings. For example, we may use cookies to understand what pages a user browses before submitting a sales request form. We do not share information about this analysis with any third parties.Selected third parties listed and defined as follows:
    • Google Analytics – Web traffic tracking – //www.google.com/policies/privacy/
    • Bing – Conversion tracking from Bing ads – https://advertise.bingads.microsoft.com/en-us/resources/policies/microsoft-bing-adsprivacy-policy
    • Doubleclick – Google advertising platform that analyzes browsing activity across website to establish user profile – //www.google.com/policies/technologies/ads/
    • Twitter – Analyzes browsing activity across website to establish user profile – https://support.twitter.com/articles/20170514
    • Facebook – Analyzes browsing activity across website to establish user profile – https://www.facebook.com/policies/cookies/
    A user can delete these cookies through browser settings.
    Improving Website experienceThese provide functionality to help us deliver a better user experience for our website. For example, cookies help facilitate chats with our sales representatives, allow you to search the website, and deliver the user quickly to their intended website location.1st party and selected third parties as defined below:
    • __cfduid 3rd party cookie – This cookie is strictly necessary for Cloudflare’s security features
    • __hssc Cookie for keeping track of sessions. This is used to determine if we should increment the session number and timestamps in the __hstc cookie. It contains: the domain, viewCount (increments each pageView in a session), session start timestamp. (Expires: 30 min)
    • __hssrc Whenever HubSpot changes the session cookie, this cookie is also set. We set it simply to the value “1”, and use it to determine if the user has restarted their browser. If this cookie does not exist when we manage cookies, we assume it is a new session. (Expires: None. Session cookie)
    • __hstc The main cookie for tracking visitors. It contains: the domain, utk (see below), initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session) (Expires: 2 years)
    • hsfirstvisit This cookie used to keep track of a user’s first visit. (Expires: 10 years)
    • hubspotutk This cookie is used for to keep track of a visitor’s identity. This cookie is passed to HubSpot on form submission and used when deduplicating contacts. (Expires: 10 years)
    • wordpress_ WordPress cookie for a logged in user.
    • wordpress_logged_in_ WordPress cookie for a logged in user.
    • wp-settings- WordPress also sets a few wp-settings-[UID] cookies. The number on the end is your individual user ID from the users database table. This is used to customize your view of admin interface, and possibly also the main site interface.
    • wp-settings-time- WordPress also sets a few wp-settings-{time}-[UID] cookies. The number on the end is your individual user ID from the users database table. This is used to customize your view of admin interface, and possibly also the main site interface.
    • __cfduid 3rd party cookie – This cookie is strictly necessary for Cloudflare’s security features
    A user can delete these cookies through browser settings.
    LAST UPDATE: 24.01.2018, LONDON
    Approve
    Refuse
    Welcome
    We use cookies to ensure that we give you the best experience on our website. Before you continue browsing you must approve or refuse our cookie policy.
    Approve
    Refuse
    Cookie Policy